Jersey SalandananMarketing & Creative StrategyResume

Work

Campaigns, content and the craft behind them.

Three in-depth case studies, then a wider selection of launches, print, video, photography and social work.

Case studies

01Case studyMedical aesthetics

Avignon Clinic: four treatment campaigns, one clinic brand

Thermage FLX, Zaffiro, Sofwave and Ultherapy — four premium treatments, each with its own campaign identity, run across Instagram, Facebook and full-page magazine ads.

1M+ Instagram impressions in 19 days — Sofwave campaign (verified, May 2025)

Client
Avignon Clinic
Role
Multimedia Specialist
Category
Marketing Strategy & Campaigns, Digital Marketing & Social Media, Creative & Multimedia
View case study: Avignon Clinic campaigns

02Case studyKorean cosmeceuticals · B2B & B2C

PrimaCure: making clinical skincare clear to clinics and consumers

Instagram strategy, science-led product education, website management and international event marketing for a South Korean cosmeceutical brand selling to clinics and consumers.

Two brand websites, a 12-video series and IMCAS Thailand & China campaigns

Client
PrimaCure Co., Ltd.
Role
Digital Marketing Manager
Category
Marketing Strategy & Campaigns, Digital Marketing & Social Media, Web & E-commerce
View case study: PrimaCure brand marketing

03Case studyMedical aesthetics · Healthcare

Putting the physicians on camera

Short vertical videos in which Avignon’s own doctors introduce themselves and explain treatments — produced from shoot to final subtitled edit.

Six physician videos, filmed and edited for vertical platforms

Client
Avignon Clinic
Role
Multimedia Specialist
Category
Creative & Multimedia, Digital Marketing & Social Media
View case study: Physician-led video

04Case studyMedical aesthetics · Celebrity content

Directing a celebrity interview, from set to final cut

A celebrity interview for an Avignon Clinic campaign: planning the shoot, directing talent across more than one set-up, shooting, and editing the final film.

Directed, shot and edited — a celebrity interview for Avignon Clinic, 2024

Client
Avignon Clinic
Role
Director and editor
Category
Creative & Multimedia, Marketing Strategy & Campaigns
View case study: Celebrity interview shoot

05Case studyMedical aesthetics · Luxury events

Avignon Clinic 2023: launches, galas and society events

A year of events that put an aesthetic clinic in the rooms that matter: product launches for media and VIPs, a three-day branch launch in Baguio, an ambassador launch with SB19, the Avignon Gala, and a presence at the country’s biggest society balls.

22 launches, galas, society events and award nights in one year

Client
Avignon Clinic
Role
Event marketing
Category
Marketing Strategy & Campaigns, Digital Marketing & Social Media, Creative & Multimedia
View case study: Event marketing & launches

More projects

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